Anatomy of an Apple Email and why you could learn from them
Whenever I recieve an email from a company, I mark it as spam with the mind-set of “why the hell am I on this mailing list!”, but when I get an email from Apple, I usually check it out. The main reason I don’t mind reading Apple email is because they don’t spam me, and secondly it’s well laid out and designed — here’s the anatomy of an Apple email.
If you have a mailing list, or you have email subscribers, you should seriously take a look at this chart. It explains why an Apple email gets the messaga across without being annoying and gives the user a reason to read it. A little effort can go a long way, and creating great looking emails will definately pay off in the long run.
Anatomy of an Apple Email